Récupérez la marge perdue et intégrez votre politique de pricing dans vos systèmes d'exécution.

CROISSANCE, PRICING & PERFORMANCE COMMERCIALE

Where we work

Pricing & Revenue Management

Price architecture, segmentation and willingness-to-pay estimated from your own realized margin data

Deal Governance & Discount Control

Approval thresholds, deal desks and win-probability scoring, ensuring decisions are evidence-based and pricing remains disciplined without slowing the sales cycle

Sales Effectiveness & Coverage

Territory and account coverage informed by propensity models, pipeline discipline and incentives that direct sellers toward the opportunities that matter most.

Customer Experience

Journey analytics on event data, with redesign focused on the steps where customers are lost

CRM & Commercial Systems

Salesforce, Microsoft and quoting platforms configured around the commercial process, including the price guidance and sales AI assistants, then adopted, measured and maintained

Offer & Portfolio Design

Product and service portfolios rebuilt around what customers pay for, with pricing models and delivery costs designed together

Why Talan?

Pricing built on your transactions

We work from the quote and invoice history, building pricing strategies from actual transaction behavior rather than theoretical price lists.

Creating a price list the systems can enforce

Pricing logic and model-based guidance are configured into quoting and CRM platforms, making pricing policy part of the daily sales process

Combining commercial and technical in one team

Pricing specialists and CRM engineers share the engagement, ensuring continuity in the pricing program

Putting margin at the core

Growth is measured by profitable outcomes, with margin embedded into performance tracking and decision-making

Training sellers on their own deals

Sellers are trained based on the account's real quotes and real objections, ensuring new commercial approaches are proven before they reach customers